What is the mid-market prioritising in 2024?
With mid-market IT budgets tighter than ever, IT decision-makers are faced with the task of carefully aligning spend to the areas of business where it can deliver the biggest impact in 2024 and beyond.
This year’s Mid-Market Priorities Report uncovers fascinating insight into key focus points for IT professionals in the mid-sector, highlighting where they feel IT investment and digital transformation will be best placed to support growth for their respective organisations.
The report also delves into IT decision-makers’ thoughts and feelings surrounding some of the most talked about, tech-related topics, including cyber security, compliance and AI, as well as exploring attitudes towards ESG.
24%
Say increasing hybrid cloud development is their most important objective for 2024
23%
Say making improvements to the customer experience they deliver is their key focus
33%
Will be dealing with AI-related threats and improving threat intelligence this year
17%
Lack confidence in their ability to prevent and respond to cyber attacks
27%
See customer loyalty as the top benefit to following ESG principles
What will you take away?
- Understand the nature of change in mid-market IT budgets for 2024
- Gain insight into IT decision-maker priorities for the year ahead
- Get to grips with the most pressing cyber security concerns in the mid-market
- Why IT decision-makers see ESG as an immediate way to stimulate growth
- What key motivators are the driving force behind mid-market digital transformation
The Mid-Market IT Priorities Report 2024 is based on a survey conducted independently and exclusively for Node4 by Censuswide. It reveals the views of 503 IT decision-makers across the private healthcare, transport, retail, finance and insurance sectors.
The findings are based on the views of Heads of IT, IT Directors, CIOs, CTOs and IT Managers in companies with 100-1,000 employees.
Download the report
Download the Mid-Market Report using the form and we’ll send it over to you via email.
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